Boulder County Business Report

On Saturday, I received the Boulder County Business Report. I have never gotten this newspaper before in my life, so I don’t know if they always have a green section but in this edition they did. The article was about the Greenbuild International Conference & Expo in Denver. In the article, David Johnston (a founder and president of Boulder-based What’s Working – a marketing firm focused on energy and resource efficiency, durabilty and health of buildings.) is quoted as saying that "there’s more demand than there are trained professionals….Customers are demanding green homes, green offices, green schools, green hospitals.." I’m not really sure where this demand is, as the article did not say, but it is great to hear that demand is so strong…somewhere.

I checked out the What’s Working site and it seems they provide training, consulting and support for  businesses, municipalities and organizations to implement green building practices and philosophies. The training page looked very interesting.

We’ll provide you with the latest
trends in the green building market and teach you how to market
yourself, your firm, your products or services in a fashion that works
in the marketplace.

I’d love to see if I could get in to talk with this David Johnston about the trends in Denver/Boulder relative to the rest of the country or even the rest of Colorado. Is there this much enthusiasm for green building in Pueblo, Trinidad or Parker?


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